LONDON DESIGN FESTIVAL 2009
Studio Toogood devised a series of giant, hand-painted building blocks covered in Formica laminate. Visitors were encouraged to sit on – and interact with – these sculptural elements. In the dining area, guests had a go at constructing their own mini modernist building, either by copying one of the templates provided by The Modern House or experimenting with their own design.
TYPE: Exhibition / Cafe
TIMESCALE: 1 week
SCOPE: Concept Design, Detail Design, Installation, Styling
COLLABORATORS: Arabeschi di Latte (food), The Modern House (architecture)
NUMBERS: 10,000 visitors